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Mercedes CEO says he ‘must be drunk’ when he endorsed AMG One Hypercar

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the problem hypercar AMG One gave Mercedes a lot of headaches. Originally slated to launch in 2019, the model has yet to reach dealerships until today for a problem perhaps underestimated by the German automaker: adaptation of a powertrain designed for single-seaters – in this case, Formula 1 – to a street model. The brand’s CEO himself, Ola Kallenius, joked about the launch delay last Thursday (19), in a conversation with investors, saying he must have been “drunk” when he accepted the project.

“About four years ago the AMG team and their Formula 1 powertrain division came to us and said ‘we have a great idea, put a Formula 1 engine in a road car’. I I’ll have to go back and check the meeting minutes, but I’m sure we were drunk when we said yes,” Kallenius joked when asked about the hypercar’s launch date.

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The Mercedes AMG One uses a V6 1.6 hybrid adapted from the car that won the constructors’ championship in Formula 1 in 2017. With all-wheel drive, it was originally slated for early 2019. As of now, it still doesn’t have a set release date, although the company says it will reveal news about the model” in a few weeks”. With 1,000 horsepower, the car reaches a top speed of 350 km/h and accelerates from 0 to 200 km/h in just 6 seconds.

Hello Kallenius with Mercedes driver Lewis Hamilton
Ola Kallenius (centre) with Lewis Hamilton: the executive wants the automaker to get more involved in Formula 1 (Cristiano Barmi/Shutterstock)

A documentary will show the history of the project

Mercedes is also promising to release a “very honest” documentary on the progress of the hypercar, as marketing director Bettina Fetzer announced at the same investor event in Monaco.

The German automaker is to take inspiration from the hit “Drive to Survive” series, the reality show of Formula 1 on Netflix, to close the function. Executives are betting on an approach that shows the daunting task of adapting a single-seater engine to a streetcar, no doubt to soften the tight skirt of the launch delay and brand image.

Last year, Mercedes said production of the 275 units of the AMG One would begin in 2022 and that each had been sold for a price of 2.27 million euros (about R11.6 million). $). According to Kallenius, this will be a way to link the company’s Formula 1 activities with its road cars. “It demonstrates that our involvement in Formula 1 has a direct effect on the AMG brand,” he said.

Main image credit: Mercedes-Benz/Disclosure (AMG One design in detail)

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